Digital Sustainable Imagination

Beskrivelse

Wondering how your business can thrive amid the two biggest shifts of our era-digital innovation and sustainability? This book tackles the challenge head-on, offering practical strategies for companies facing immense pressure to adapt.

Unlocking competitive edge by merging digital transformation with sustainability.

Across Europe and beyond, organizations are under growing pressure to respond to rapid digital advancements and the urgent demands of climate change. While sustainability faces political resistance and increasing scrutiny, the core issues-climate urgency, limited resources, and rising societal expectations-continue to intensify. Events like Europe's worsening heatwaves highlight just how critical these challenges are.

Most companies today find it tough to make a meaningful impact in either digital innovation or sustainability, let alone both simultaneously.

Digital Sustainable Imagination introduces a fresh strategic approach that helps businesses gain a competitive advantage by combining digitalisation with sustainability efforts. Tailored for executives, strategists, and change-makers, the book reveals how leading organizations are transforming complexity into opportunity.

Inside, you'll discover:

• Why many transformations fail and how to steer clear of those pitfalls.
• The 4C model and three strategic principles designed to guide business model reinvention.
• Real-world case studies from Nordic trailblazers who are successfully integrating digital and sustainability transformations.

Whether you're dealing with shifting regulations, crafting new business models, or seeking clear strategic direction, this book equips you with the mindset and tools to lead creatively. It’s time to move past superficial change and build the business models that will shape tomorrow.

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